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BBC aims to commission more web-only content

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(cc) by-nd Tim Loudon/flickr

The BBC's Simon Nelson (controller of multiplatform) has announced the corporation's intention to step up its web-only provision, rather than ploughing money primarily into programme support micro-sites, as has been the case in the past. With the aim of creating more content that 'doesn't need a tv', that means we should be seeing more stand-alone and essentially-interactive propositions.

There's been some great work towards this from the BBC in the past - Endemol's Signs of Life springs immediately to mind - but much of the BBC's content and views come from the obvious contenders: news and programme-support. Building a reputation as somewhere to go for new content that isn't associated with their tv or radio output won't be easy, but in these times the BBC, with its guaranteed revenue, certainly stands to make a big impact both within the UK and around the world.

Broadcast has the scoop